Commercial Material Library
Starbucks Outdoor FF&E Brochure
Starbucks’ interiors team designs and sources custom furniture, fixtures, and finishes for its stores worldwide. With the release of a highly anticipated outdoor furniture line, the team needed a fast way to get SKUs into the hands of their global designers while keeping momentum high.
I created a folded FF&E brochure that expanded into a poster and tear-sheet, promoting the new outdoor collection while showing how it complemented existing pieces. The brochure served as both an inspirational tool and a practical reference—helping design teams nationwide stage, source, and style spaces efficiently while staying on-brand.
WHAT I DID
- Organizing NEW Outdoor Library
- Labeling Items & Materials
- Pairing Finishes & Establishing Standards
- Styling
- Photo Editing
- Providing Outlines on Usage
Results
40% Faster
Referencing & Approvals
Accelerated Rollout
Faster Design Approvals & Installations.
Flood of Emails
Teams’ excitement upon receiving = like it was Christmas 🥰
$2M+ in Orders
Estimate of early outdoor collection purchase orders.
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